Dentur
Dentur: twenty-plus years of partnership at yacht shows
- Client
- Dentur
- Year
- 2005
- Industry
- Construction & Industry
- Services
- Brand Strategy, Visual Identity, Web Development, Social Media & Content, Digital Marketing & Growth Analytics

Overview
We have worked with Dentur, the exclusive dealer of the Ferretti Group brands (Ferretti Yachts, Custom Line, Pershing, Itama), since the early 2000s, a partnership that began before EURODMC was founded and continues today. We designed its website, supported its rebranding, handled its graphic design and secured its digital visibility at leading yacht shows; today we run sales-driven social media advertising, performance work and content production.
In the yachting world, sales often begin at the shows: at yacht shows such as Cannes and Monaco you have only a few days to meet the right buyer. If that presence is not carried online before and after the event, its effect fades quickly.
As the representative of Ferretti Yachts, Custom Line, Pershing and Itama, Dentur needed to refresh its brand for this international stage and turn its show presence into measurable digital communication that runs all year.
Brand and web
We designed and built Dentur's website, bringing the represented brands, models and show news together in one place, in Turkish. We supported the company through its rebranding and carried the same language into its graphic design, keeping every printed and digital touchpoint consistent.

Digital visibility at the shows
For international yacht shows such as the Cannes Yachting Festival and the Monaco Yacht Show, we produced invitation films, social media content and posts throughout each show, making Dentur's presence visible beyond the stand.

Social media ads
Dedicated ad visuals for every model: cruising at sea, life on deck and each brand's own visual language. Dentur's "authorised dealer in Türkiye" signature sits in the same place in every frame.












Advertising, performance and content
We run periodic social media advertising campaigns to grow sales, tracking performance and steering budget toward the audiences that deliver the best results. We also produce the content that feeds these campaigns on a regular basis.
A long-term responsibility
Our partnership with Dentur began in the early 2000s, before EURODMC was founded, and continued with the same team through EURODMC once the agency was established. When we take responsibility for a brand, we carry it for years; our partnership with Dentur has passed twenty years.
Video ads
One-minute ad films for every model, in square format for social media.
Brands represented
| Brand | Models featured in campaigns |
|---|---|
| Ferretti Yachts | 550 · 720 · 1000 |
| Custom Line | Navetta 30 · Navetta 33 · Navetta 35 |
| Pershing | 8X · GTX116 |
| Itama | 62S · 70 |
| Apreamare | Gozzo 35 · past partnership |
Scope
- Website design
- Rebranding support and graphic design
- Invitation films and social media content for international yacht shows
- Periodic social media advertising campaigns and performance tracking
- Ongoing content production